Business insights to be shared with you.

Software, Tools, Solutions and Theories changing the way we do business.

Some Gems that we would like to share with you.

Here are some applications, tools, concepts, theories or ideas that we would like to share and discuss about.

Have you discovered your own Gems and are you willing to share your hands-on experience, comments, observations and remarks, with us?

InfraNodus: Text Network Analysis Tool for Generating Insights

Analyze Discourse and Generate Insights with InfraNodus Text Network Tool. That’s where InfraNodus comes in.

Obsidian: Your Personal Knowledge Management Tool

Streamline Your Workflow and Boost Productivity with Obsidian’s Personal Knowledge Management Tool

Understanding Customer Needs: The Jobs-to-be-Done Framework

Satisfy Your Customers’ Unmet Needs with Jobs-to-be-Done. That’s where the Jobs-to-be-Done (JTBD) framework comes in.

Revolutionize Business Strategies with Sinek’s Golden Circle

The “Golden Circle” is only one of the many valuable insights which can really help to approach Marketing and Management concepts from a fresh and innovative perspective.